Since 1991, the South Carolina teen birth rate has fallen 67%. Teen pregnancy prevention, however, is an issue that requires a complex solution and diverse approaches for continued success. In an effort to work towards further decreases in the teen birth rate, the SC Campaign employs a variety of efforts including: investing in communities, leading major programs, spreading awareness, and conducting research and evaluation.
Providing Technical Assistance
Programs across South Carolina benefit from our on-site, personalized technical assistance. Staff in four regions of the state respond to phone, email and personal inquiries from prevention programs as needed. Technical assistance efforts also reach previously unreached populations of service providers including teen clinic staff, foster care case workers, higher education professionals and community service organizations.
Distributing Publications and Resources
The SC Campaign uses the latest data and research to drive its work, encourage local programs to use science-based approaches and support them through personalized evaluation plans. We are committed to sharing up-to-date information via:
- Fact Sheets, publications, and research briefs
- Resource Library (materials available for loan or purchase)
Training Health Care Providers
In 2014, as part of our strategy to increase access and quality of reproductive health services for young people, we created the following two initiatives:
Targeting our Efforts — Aiken, Anderson, and Orangeburg Counties
From 2015–2020, the SC Campaign and local partner agencies will replicate evidence-based programs in three high-need counties: Aiken, Anderson, and Orangeburg through a grant from the U.S. Department of Health and Human Services Office of Adolescent Health. This grant allows our staff and local partners to work in middle schools, high schools, teen-friendly clinics, and community-based organizations serving high risk youth. Local partners include: Helping Hands in Aiken, United Way of Anderson County, and OCAB Community Action Agency in Orangeburg.
Reaching High Risk Youth
In July 2015, the SC Campaign began efforts to build the capacity of organizations who work with youth in out-of-home care (i.e. foster care) and youth under the supervision of the South Carolina Department of Juvenile Justice with funding from the US Department of Health and Human Services Office of Adolescent Health. At the end of this five-year project, the SC Campaign expects at least 16 youth-serving organizations from across South Carolina to be implementing evidence-based HIV/STD and teen pregnancy prevention program services to highly vulnerable youth.
Mobilizing Communities – Horry and Spartanburg Counties
From 2010–2014, the SC Campaign conducted a five-year project in Horry and Spartanburg counties with the goal of reducing teen pregnancy rates by 10% in each community. With funding from the Centers of Disease Control and Prevention, both counties far exceeded that goal with declines of 25% in Horry and 37% in Spartanburg. Other project highlights include:
- 30 community-based organizations served 9,376 youth with an evidence-based intervention
- 8,990 youth received a reliable form of contraception (15% received an IUD or implant)
- Adolescent caseloads increased by 41% with 23,359 youth seen at a partner clinic for reproductive health care services.
Educating Teens & Parents
Intensive public awareness efforts are key to successful teen pregnancy prevention. In addition to media opportunities throughout the year resulting in millions of media impressions in South Carolina and beyond, dedicated activities include:
- Teen Pregnancy Prevention Month (May)
- Let's Talk Month (October)
- NotRightNow.org (website for teens, parents, and pregnant & parenting teens)
- Public Awareness Materials
- Community Talks
Regular communication with members of the South Carolina House and Senate keep them abreast of teen pregnancy and related issues. During the legislative session, staff can be found at the State House serving as advocates for our state’s most valuable resource – young people.
Research & Evaluation
Evaluating Our Work
We embed evaluation into our projects to ensure that we’re meeting the needs of the target population and being good stewards of funds to prevent teen pregnancy. Through quantitative and qualitative evaluation, we use data to inform and improve our programmatic efforts.
Through partnerships with outside institutions and gathering collective knowledge internally, the SC Campaign contributes to the field of teen pregnancy prevention by conducting original research and sharing data with external researchers. Recent research publications include: